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    DHL Express: Cross-border online B2B will rise to US$1.2 trillion

    来源:    编辑:编辑部    发布:2018/03/02 10:13:13

    GERMANY's DHL Express has highlighted that cross-border B2B transactions will reach US$1.2 trillion within the next five years, according to its white paper.

    Some features B2B companies will need to adopt those services already expected in the business-to-consumer (B2C) e-commerce experience, including scalable business models and mobile shopping options. 

    DHL Express CEO Ken Allen noted that B2C e-commerce has grown rapidly in recent years, with premium cross-border shipments increasing from 10 per cent to 20 per cent of the company's volumes, New York's Air Cargo World reported.

    "There is the same potential for cross-border B2B e-commerce to grow at a dynamic pace, and the DHL Express network will be an enabler of that for businesses around the world," he said.

    In the white paper, DHL Express and its co-publisher, the Cranfield School of Management, recommended important investment areas for B2B business leaders growing their cross-border e-commerce business. 

    Areas to target for improvement include: adapting an omni-channel sales approach, building up the digital infrastructure of front- and back-office operations; adopting customisation options to accommodate individual clients' needs; growing customer service offerings; using data analysis for increase business intelligence; and synchronising logistics operations through technology.

    Some businesses, like fashion and apparel companies, are already well suited to quickly make these changes, the white paper noted. Some business segments, including the pharmaceutical industry, will take longer to adapt to the new cross-border e-commerce environment.

    Transport networks will also need to improve to face the special challenges presented by B2B e-commerce. According to the white paper, "business customers want speed, reliability, traceability and convenience in delivery, supported by an effective returns and exchange policy for damaged items/products."

    To achieve those goals, B2B e-commerce companies should adopt the successful models created by online retailers, providing multiple transport and delivery options that allow customers to select the shipping option that meets their needs, while providing full visibility of the costs.